VOC Automotive has unveiled its ambitious expansion goals, aiming to increase its network to 300 outlets and reach a revenue of INR 100 crore by FY-26. Already, it has achieved significant progress with 185 operational stores spread across six states and one union territory as of FY-24.
The expansion strategy of the company is geared towards penetrating Tier-2 and Tier-3 cities to bridge service gaps and serve underserved areas. The key locations targeted for new outlets are Bengaluru, Hyderabad, Chennai, Vijayawada, and Pune. The FICOCO (Franchisee, Company-Owned, and Company-Operated) model of VOC Automotive is at the heart of this expansion, providing operational flexibility and scalability.
Financially, the company has shown significant progress, with revenues rising from INR 2.7 crore in FY-23 to INR 10 crore in FY-24. The company forecasts a revenue of INR 28 crore for FY-25, keeping it solidly on course to achieve its goal of INR 100 crore by FY-26. This rapid growth is indicative of the increasing trust and loyalty of its growing customer base.
Regarding customer engagement, VOC Automotive is expected to service 188,000 vehicles in the current fiscal year. The company’s newly launched VOC Smart Rider App is designed to improve connectivity and convenience for its customers. With an objective to attract 400,000 users by FY-24, the app is a crucial component of VOC’s digital transformation strategy, providing features for booking and tracking services.
The VOC Technical Academy (VTA) aims to train 2,500 technicians, thereby empowering local talent and guaranteeing high service standards. This initiative is in line with the company’s dedication to skill development and job creation in the communities it operates in. Collaborations with insurance companies, electric vehicle manufacturers, and original equipment manufacturers are enhancing the company’s service capabilities, establishing it as an all-encompassing service provider in the two-wheeler maintenance sector.