Hyundai Motor India Limited (HMIL), India’s smart mobility solutions provider, has introduced a major upgrade to its online car retail platform with the launch of ‘Click to Buy 2.0’.
Building on the success of Click to Buy 1.0, the next-gen platform offers a more seamless and mobile-optimized car buying journey. It empowers customers with a personalized, transparent, and fully digital experience.
Transforming Car Buying in India
Commenting on the launch, Mr. Tarun Garg, Whole-Time Director and Chief Operating Officer, HMIL, said:
“At Hyundai Motor India, we’ve always believed that buying a car should be as intuitive and empowering as driving one. With Click to Buy 2.0, we are not just upgrading a digital platform — we are transforming the entire car buying experience. This platform introduces industry-first features like voice search, personalized recommendations, and instant loan eligibility checks. It simplifies decision-making and integrates both physical and digital journeys, enabling customers to buy their favorite Hyundai cars anytime, anywhere.”
Key Highlights of Click to Buy 2.0
The upgraded platform comes with customer-first features that make car buying smarter, faster, and more convenient.
- Industry-First Voice Search
Since most customers use mobile devices, Hyundai has introduced voice navigation. With simple commands like “Book Hyundai CRETA” or “Check Finance”, customers can easily explore the platform. - Instant Loan Eligibility Check
Financing is now effortless. Customers can view loan offers from 12 leading banks and NBFCs instantly. The process requires no paperwork and delivers pre-qualification in seconds. - Personalized Car Recommendations
To eliminate confusion, the platform suggests the top three Hyundai variants based on customer needs such as budget, fuel efficiency, and features from Hyundai’s 200+ variants lineup. - Comprehensive Car Comparison
Customers can compare up to three variants side-by-side, even across different Hyundai models, to make well-informed decisions.
A Seamless Phygital Experience
Hyundai Click to Buy 2.0 blends the digital and physical experience into one smooth journey. Customers can:
- Browse, configure, and price their preferred Hyundai model with transparent on-road cost details, including discounts, schemes, and accessories.
- Book a test drive at their chosen dealer and time slot.
- Apply for car finance online, upload KYC documents, and track approval status.
- Book and pay for their car directly on the platform.
Importantly, the platform integrates seamlessly with Hyundai’s dealer network. Any selection made at a physical showroom is automatically synced with the customer’s Click to Buy 2.0 account, ensuring continuity and convenience.
Conclusion
With Click to Buy 2.0, Hyundai Motor India sets a new benchmark in digital retail. By combining personalization, instant finance, and a unified phygital approach, it delivers a smarter and more confident way to buy Hyundai cars — anytime, anywhere.