Adam Wood has begun his role as Managing Director and Country Head Renault Group UK. He replaces Guillaume Sicard who has been appointed VP Renault Brand France.
In 2007, Adam began his professional journey with Renault UK, entering their graduate program following his graduation from the University of Bristol with a degree in French and completion of his master’s in international business at the University of Nottingham.
Over the next 14 years, Wood advanced through various roles in branding, planning, and communications, eventually holding senior positions such as Brand Director for Dacia and Marketing Director for Groupe Renault UK. He moved from the business in 2021, with his most recent role being Managing Director of Peugeot UK.
Wood returns to Renault UK as the brand expands and renews its model range, with a strong focus on electrification. His appointment comes on the heels of a growing list of accolades for the brand’s vehicles in 2024, notably the ‘Car of the Year’ and ‘Van of the Year’ awards for the Scenic E-Tech 100% electric and the New Master, respectively.
Adam Wood said: “I am proud to return to Renault UK to lead the business at such an exciting time. Renault has real momentum and, with the iconic Renault 5 E-Tech 100% electric and Renault 4 E-Tech 100% electric set to strengthen our zero-emission product line-up even further, I look forward to building on our success.”